Download ParentPal now    

The all-in-one
parenting app

With ParentPal, you can replace online searches and worry about what’s “normal” with confidence, knowing you have everything you need to help your child thrive.

Trusted parenting



Access for the
full care team

80% of the human brain
is developed
by age 3.

ParentPal has the science covered,
so you don’t have to worry.

In the first years of life, more than 1 million new neural connections form every second, meaning early childhood experiences have a direct impact on brain development. ParentPal focuses on the science of parenting so you can focus on the joy of parenting.

ParentPal was developed by Teaching Strategies, a leader in early childhood development from birth to preschool, and the founders of Baby Einstein. We take our mission of helping your child thrive cognitively, social-emotionally, and physically seriously. So, we’ve created ParentPal, a research-based, easy-to-use parenting app.

Less stress +
better engagement =

thriving children +
happy parents

ParentPal has everything you need to confidently ensure your child thrives.

Make each
moment count

Today’s plan provides activities, routines, and reminders to guide your way and help you create engaging experiences that support your child’s cognitive, physical, and social-emotional development.

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Know what
to look for

180 research-based milestones allow you to anticipate, support, and celebrate your child’s cognitive, social-emotional, and physical growth.

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Rich play
supports growth

More than 3,500 age-appropriate activities, songs, interactive word cards, eBooks, and videos create rich experiences to support your child’s development.

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Keep track of it all

Easily record detailed health data like sleep, nutrition, toileting, illness, growth, and vaccines to track & discuss with your pediatrician.

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Create a
healthy routine

You and your child’s care team can record what happens by logging events and activities so everyone can visually track your child’s day.

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Capture magical moments

Create a Memory Book by capturing photos & videos from all those first “We did it” moments, and share them with friends & loved ones.

What are parents saying about ParentPal?

“ParentPal might not change diapers or get up with baby at 2 a.m., but the easy-to-use app certainly can take a lot of stress and uncertainty out of those first few years of parenting. This app gives you all the tools you need in one place to raise a happy and healthy baby.”

Kara Murphy

Parenting made easy!

“This app made it easy and relaxing to be able to raise my boy! Not words you are used to hearing but it really help me answer those tough questions and track everything


“ParentPal gives you manageable daily activities so you have something to do without feeling like you’re adding to a to-do list.”

Amy Morrison

So much content!

“Lots to learn in this app! I’ve figured out Milestones which are amazing and helpful. My baby LOVES the videos and music. We are grateful for the playtime ideas.”


“No need for multiple apps to keep track of your baby’s milestones and day-to-day activities. This app does it all!”

Laura Rieckhoff

“This is a wonderful application for
new parents.”

“It’s a flexible tool that also helps ease first-time parents’ daily stress and anxiety while offering support in a variety
of areas.”

Mitchell A. Chaitin

“This is a transformative tool for new parents.
It is, truly, like having a family educator right at your disposal to help guide you to help your child succeed.”

Amy Allen Clark

“When I recently learned about the App, my immediate reaction was OMG, this is exactly what sleep-deprived, data-nerd parents need!”

Christine Koh

“This app is everything and anything a parent could hope and wish for when it comes to raising their child.”

Audrey McClelland

“There is just something special about knowing the app gives you the tools to be the mother you want to be – engaged and armed with the knowledge to help your child grow.”

Danielle Smith

One Purchase =
Two Thriving Families

For every annual subscription purchased, we will give one free subscription to a family in need.

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Join ParentPal Today!

Focus on the joy of parenting with everything you need to support your child’s healthy, happy development.

Start Free Trial