Download ParentPal now    

The all-in-one
parenting app

With ParentPal, you can replace online searches and worry about what’s “normal” with confidence, knowing you have everything you need to help your child thrive.

Trusted parenting



Access for the
full care team

80% of the human brain
is developed
by age 3.

ParentPal has the science covered,
so you don’t have to worry.

In the first years of life, more than 1 million new neural connections form every second, meaning early childhood experiences have a direct impact on brain development. ParentPal focuses on the science of parenting so you can focus on the joy of parenting.

ParentPal was developed by Teaching Strategies, a leader in early childhood development from birth to preschool, and the founders of Baby Einstein. We take our mission of helping your child thrive cognitively, social-emotionally, and physically seriously. So, we’ve created ParentPal, a research-based, easy-to-use parenting app.

Less stress +
better engagement =

thriving children +
happy parents

ParentPal has everything you need to confidently ensure your child thrives.

Know what
to look for

180 research-based milestones allow you to anticipate, support, and celebrate your child’s cognitive, social-emotional, and physical growth.

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Rich play
supports growth

More than 3,500 age-appropriate activities, songs, interactive word cards, eBooks, and videos create rich experiences to support your child’s development.

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Keep track of it all

Easily record detailed health data like sleep, nutrition, toileting, illness, growth, and vaccines to track & discuss with your pediatrician.

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Create a
healthy routine

Today’s Plan provides daily activities, routines, and reminders to guide your way, creating a consistent routine with the rest of your child’s care team.

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Capture magical moments

Create a Memory Book by capturing photos & videos from all those first “We did it” moments, and share them with friends & loved ones.

What are parents saying about ParentPal?

“When I recently learned about the App, my immediate reaction was OMG, this is exactly what sleep-deprived, data-nerd parents need!”

Christine Koh

Parenting made easy!

“This app made it easy and relaxing to be able to raise my boy! Not words you are used to hearing but it really help me answer those tough questions and track everything
along the way!”


So much content!

“Lots to learn in this app! I’ve figured out Milestones which are amazing and helpful. My baby LOVES the videos and music. We are grateful for the playtime ideas.”


“This is a transformative tool for new parents.
It is, truly, like having a family educator right at your disposal to help guide you to help your child succeed.”

Amy Allen Clark

“This is a wonderful application for
new parents.”

“There is just something special about knowing the app gives you the tools to be the mother you want to be – engaged and armed with the knowledge to help your child grow.”

Danielle Smith

“This app is everything and anything a parent could hope and wish for when it comes to raising their child.”

Audrey McClelland

“Parenting with the app helps parents figure out the hard stuff while they get to know their growing child. All in one place, parents can play songs, find the age-appropriate, expert-recommended toys and books to buy, and
even set a bath and
bedtime routine.”

Casey Brown

One Purchase =
Two Thriving Families

For every annual subscription purchased, we will give one free subscription to a family in need.

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Join ParentPal Today!

Focus on the joy of parenting with everything you need to support your child’s healthy, happy development.

Start Free Trial