Save time, save
money, reduce junk

Most families have too many toys. According to a recent study, having too many toys can reduce your child’s ability to think creatively. So, we identified a select set of toys and books that support your child’s developmental journey using our research-based activities.

Now you can be smarter by saving your time and money and choosing only those toys and books that best encourage your child’s learning. And, you’ll have plenty of research-based ideas in ParentPal to put them to good use. Shopping links are provided in the app.